The idea
Respirer l'art is my 2021 design diploma project, an idea I took all the way from concept to identity myself. It imagines a light-installation exhibition of seven meditative rooms, where visitors align their energy through frequency, music and colour, each room its own small adventure meant to calm and heal.
My role
Everything here is mine, from the first idea to the finished identity: the concept, the logo, posters, merch, business cards and the graphic language that runs across the rooms. Even the illustrations on the posters are my own drawings.
Approach
The tone had to feel calm and healing rather than loud, so I built the system around light, breath and colour, and let the branding feel like an extension of the rooms rather than a label placed on top of them.
Why it matters
It's the clearest picture of where I want to go: ideas that leave the screen and become a space you can walk through and feel.
Hover or tap a category to explore it
The illustrations on this poster are my own drawings.
Logo exploration, part of the process.
Brand merchandise.
